
Cassey Ho
trainer | vlogger
Cassey Ho wanted to be a fashion designer; her parents wanted her to be a medical doctor. But the honors bio student ultimately discovered a different dream ~ building her own hugely popular health + fitness brand on social media.
Now, the part-time Pilates instructor has become YouTube's #1 fitness star. Her vlogs regularly serve up fresh, fun routines + "clean, cheap eats." Cassey's secret to scoring more than a million followers? Listening to what they want...And, not sleeping.
The energetic entrepreneur also hasn't let go of her early love of fashion. Cassey designed her own lines of chic active wear + gym accessories so fans can "train like a beast, look like a beauty!"
POP Pilates | Cassey's signature exercise program ~ a rhythmic form of pilates choreographed to energizing pop music
Blogilates | Cassey's official health and fitness platform + supportive online community
POPsters | the Blogilates community
#TrainInsane | or remain the same...one of Cassey's exercise mantras
YOLO Meals + Cheap, Clean Eats | the foundations of Cassey's nutrition philosophy ~ cook healthy, unprocessed foods most of the time but allow yourself occasional splurges
contagious energy | Cassey's sincere perkiness has attracted a huge following
2009 | uploaded her first video ~ "POP Pilates: Total Body Sculpt video" ~ to YouTube as a way to keep in touch with her West Coast students after an East Coast move
2013 | honored with a Shorty Award for social fitness
2014 | launched her BodyPop activewear line + became YouTube's #1 fitness star with 1.8 million subscribers to her Blogilates channel
from | to
a Boston fashion buyer unhappy in the corporate world | a top influencer in the fitness industry
born in
Los Angeles, California
birth name
Cassey Ho
citizen of
The United States of America
daughter of
Bach + Cuu Ho
~ who now help out with Cassey's business ~
grew up in | lives in
San Francisco Bay Area | Union City, California
educated at
James Logan High School
Whittier College
~ Whittier, California | BS in Biology | 2009 ~
loved studying
Pilates
advocate for
health + wellbeing
healthy body image
media responsibility
influenced by
Mari Winsor
in her spare time
cooks
tweets @
@blogilates
image credits
collapse bio bits"Find a workout you love that you want to be better at. Instead of focusing on how many pounds you're losing, you can focus on improving your performance, and you'll find happiness through that journey."
How I Got This Body: Cassey Ho, 26, 'Blogilates' | november 2013
"Not everyone has to be a runner or a crossfitter. If dancing is your thing, join a dance class and you’ll find that you’re getting a great workout without feeling like it’s a chore."
Get Fit in 2014 with Blogilates | january 2014
"YouTube is a place where creators can make content and unleash it into the online world without anyone telling us how our nose should look or how much we should weigh. We can say whatever we want to whoever will listen."
A Chat With Cassey Ho | april 2014
"I realize now that I am not just an instructor at a gym, but that I am a role model and leader in the fitness industry. It is my responsibility to do whatever I can to help people get healthier while feeling confident and happy in their body."
A Chat With Cassey Ho | april 2014
"When you feel good, you feel that you look good, and then you perform even better. It's an amazing cycle."
Cassey Ho: Meet YouTube's Fitness Star | may 2014
"My goal is to teach people how to help themselves. Everything I do helps POPsters cultivate friendships with fitness as a common goal."
Cassey Ho Follows Her Heart | september 2014
for further reading about Cassey Ho:
curated with care by Alicia Williamson
Mari Winsor: Pilates
Cassey first got hooked on Pilates at 16 when she happened upon a Mari Winsor infomercial. The amateur enthusiast got a gig as an instructor in college after she aced an audition and went on to earn a certification. Eventually, Cassey developed her own brand of Pilates ~ featuring rhythmic routines set to addictive pop tunes. Now, Cassey has a POP Pilates DVD coming out. And, her own certification program!
Gaiam
Ho and fans at an event for her workout brand, Blogilates
Cassey's has become a social media fitness guru by giving fans what they want. Her free workout routines are always based on requests from followers. She also regularly hosts events + meet ups for members of her Blogilates community ~ dubbed POPsters ~ all over the country.
Cassey Ho
BodyPop
Cassey launched her own fitness fashion line in 2014. She introduced BodyPop with an inspiring music video featuring 3 {amazingly strong + flexible} pioneering female athletes ~ Briohny Smyth, Sydney Olson and Lauren Froderman.
Blogilates
Umm, excuse me? Is this Target model for real?
Cassey is also known for exercising her editorial voice on Blogilates ~ especially, calling out the media for perpetuating unhealthy beauty ideals. Her disturbing screengrabs from an online Target shopping experience went viral and caused the retail giant to apologize for photoshopping a swimsuit model to erase part of her torso and give her a thigh gap.
Blogilates