"A lot of people talk about getting into an opponent's head as part of their strategy. I don't really do that. I prefer to assess my opponents strengths and weaknesses quickly and then get my own act together."
The title of Billie Jean's book is also her mantra. It's a saying that rang especially true when she faced the trash-talking champ Bobby Riggs in the "Battle of the Sexes" match. Billie Jean won, scoring a "W" for gender equality.